In the time of Coronavirus and lockdown, the ability and methods of networking, or the so-called networking, have undergone several changes. New types of interaction have been born and some good habits of the past have been rediscovered.
Coronavirus and Networking: What Has Changed
The weeks of fear and confinement within the domestic walls, without the possibility of leaving home, have led to the rediscovery of a networking of proximity, within their own condominium, courtyards, neighborhood. People have started communicating again from balconies and terraces, spending more time, at a distance, with neighbors with whom, usually, they exchanged only a few hasty words in the entrance halls of buildings and in elevators. Coronavirus and Networking: the pandemic and forced confinement have allowed us to relaunch some useful neighborhood initiatives: food collections and home delivery of groceries for those who, for various reasons, were unable to even go to the supermarket or pharmacy, among the few places allowed with the necessary anti-contagion measures. What impact have these situations had on the youngest? How have Millennials and Generation Z redefined their social networks? The specialized agency University box has been addressing these targets for over sixteen years.
Sociality and Change: Online Events
Some daily rituals that were part of normality before Covid-19 have not disappeared, but have been redefined in terms of methods and means thanks to the use of new technologies and social media. Much of the networking – both its strengthening and its expansion – have taken place online through interactive platforms that have allowed video conferences, virtual meetings, lessons, seminars on the Internet. In the same time, about sociality and changes During the Coronavirus, new alternative practices such as aperitifs, parties, concerts, meetings with artists and other events have begun to spread, which even now, post lockdown but with gatherings still prohibited, continue to take place on video chats and live web broadcasts. How can a brand communicate products and services by inserting itself into these new contexts? What attracts university students? Contact University box.