Promote the “My First Time” initiative, encourage registrations on the congliocchi.it website and the download of the €10.00 voucher for the first LAC purchase
Customer
ALCON
The realization
Alcon's goal is achieved through the Positioning of 70×100 and 50×70 posters in property frames and in university bulletin boards located within the main universities, covering the entire national territory in a capillary manner