An analysis was conducted on the opportunities for new agreements with universities, evaluating the opening of additional AoC (Collaboration Agreements). In addition, the relationship with the referents of existing AoC projects was managed. A targeted communication campaign was implemented to promote the agreements towards students, teachers and technical-administrative staff of each university, using tools such as DEM, newsletters, social channels and blogs. Finally, the management of the reporting on the activities carried out by each university was carried out and the performance of the dedicated shops was analyzed to evaluate the effectiveness of the initiatives undertaken.
