If you are a business trying to reach a college student audience, it is essential to know the most effective marketing strategies to communicate with them. Two of the most renowned approaches in the industry are the Push and Pull Marketing strategy.…
After telling you about the marketing strategies we have undertaken for KIA, today we want to delve into another collaboration we are extremely proud of, the non-profit marketing one for Save the Children. The organization, which has been fighting to save children for over 100 years…
The network of companies that collaborate with UniversityBox continues to expand. This month we are proud to present the new partnership with Crédit Agricole Italia, one of the main global banking institutions present in Italy for 50 years, which has…
Having embarked on a total rebranding strategy, automotive giant KIA has created an innovative exhibition during Milan Design Week 2023 to present the company's new design philosophy, called “Opposites United” and centered on the idea that…
The term Metaverse is becoming increasingly heard lately and seems to be the new frontier of digital experience. But the question is: “Is it possible to do Marketing in the Metaverse? And if so, how to do it effectively?”. This is…
Today we will delve into a very interesting and increasingly current topic: Affiliation Marketing (or Affiliate Marketing). If you are a college student, you have probably already heard of this form of marketing, which is becoming increasingly popular among young people.…
Are you ready to enter and discover the world of Virtual Influencers? If you are here, you have probably heard of them and are curious to know more about these special characters. Don't worry, we are here to answer...
Of all the marketing strategies that a company can undertake, there is one that is particularly effective towards university students. It is called Real-Time Marketing and it is one of the ways in which a brand can communicate in an innovative and immediate way…
If you are reading this article, it is probably because you are a company interested in communicating with university students. Today, therefore, we will talk to you about a strategy that is a little different from the classic sponsorships on social media. In fact, we will see how to use Spotify, the platform of…
As you may have guessed from the title, reaching more than 1 million students, University Network is the largest tabular circuit within Italian universities. A tabular circuit means an advertising circuit, online and offline: in the specific case of University Network, communication…