MAGNUM

The PR was specifically addressed to the university target, accompanied by Below The Line (BTL) actions and the sending of Direct Email Marketing (DEM) for targeted and effective communication.
The PR was specifically addressed to the university target, accompanied by Below The Line (BTL) actions and the sending of Direct Email Marketing (DEM) for targeted and effective communication.
The Student Brand Ambassador program was created and managed, with related events being organized.
Conception and development of an online contest, implementation of street guerrilla actions, activation and management of points of sale, participation in the Universitybox tour, planning of out-of-home advertising on our circuits and creation of web marketing strategies.