Millennials and Generation Z love watch tv series in streaming. This is audiovisual content available on any device, at any time and in any place with wi-fi coverage.
Netflix and the new seasons of streaming TV series
The phenomenon of the television marathon has always existed, but in recent years it has grown exponentially and has taken on new characteristics. Millennials and Post Millennials are used to watch tv series in streaming and those that have now become cult on subscription platforms. The most emblematic example of the latter is Netflix, which in fact makes available new seasons of tv series also in the form of packages that can be purchased by users. This way you don't have to wait for the weekly episode of your favorite series to air. If you want to know more about how Netflix has revolutionized movie and TV series consumption habits, especially for the university target, University Box, expert student agency, is able to give you a detailed and up-to-date overview of the subject.
The Binge Watching Phenomenon for Millennials and Generation Z
Thanks to subscription streaming services such as Netflix, but also Hulu or Amazon Prime, to name other platforms that allow you to watch tv series in streaming whenever and wherever you want, new practices of audiovisual fruition have developed. You may have heard of the binge-watching, which consists of real “audiovisual binges”, as the term suggests, in which you watch several episodes of a series consecutively, without pauses. University Box helped promote on Netflix of the release of the second season of the TV series “Thirteen” in May 2018, through the placement of posters in owned frames and on university noticeboards in Milan, Rome, Naples and Turin. Do you want to know more about the initiative and its results? Contact University Box Agency.