There Generation Z, which includes children between 25 and 11 years old, is the first to be a digital native. The world she has known since childhood is that of the Internet. She has no idea of analog life before the spread of the Web. Young people and social networks: What are the most used platforms by Centennials to communicate and share information and opinions? Which do they prefer and why?
Influence of Social Networks on Generation Z
According to the latest research on young people and social networks, the appeal of these apps to them depends not only on the ability to send and receive texts and direct messages, but above all on the ability to express themselves on them through photos and videos. At the same time, under 25s are attentive to the consequences ofInfluence of social networks on Generation Z: According to some studies, a fifth of 18-24 year olds have deactivated their social media accounts and a third are limiting their smartphone use during the day. In any case, despite concerns about the negative effects that social media has on everyday life and on the mental and physical health of those who use them, the majority of Zedders are confident that technology will produce more positive than negative consequences in the future. If you want to promote your products and services through social media to reach and conquer this target, contact University box, specialized in student marketing for almost twenty years.
Young People and Social Networks: Statistics on Preferences
With regard to young people and social networks, the social app currently experiencing the greatest growth is TikTok, even if it is not the favorite among Gen Z kids. In fact, the most recent surveys on the subject show that about half of them love to use Facebook (down from five-six years ago, when the data was more than 70%). In the lead, however, is YouTube (85%), followed by Instagram (72%) and Snapchat (69%). Experts explain the results of rankings like these, on young people and social networks And statistics relative, explaining that the most popular social networks are those that present functions more suited to the under 25 age group, accustomed to surfing the web with skill and agility and to mixing texts and images in a fluid, dynamic and interactive way. Contact us University box.