Intel's goal is achieved through a dedicated tour that has touched several universities
INTEL
Special Projects
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Dedicated tour
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Brand Awareness/Lead Generation
Intel Tour
Promote the new Intel processors, trying to make the consumer (students and teachers passing by the stand) understand that the most important part of a device is the processor. The focus of the activity is the product demo, which took place through four devices present at the stand (four PCs: Asus, Hp, Acer and Lenovo).
Customer
INTEL
The realization
