As part of the organizational initiative, a tour was planned that involved the prestigious academic institutions of the Universities of Palermo, Salerno, Rome Tor Vergata and Milan Polytechnic. During the journey, students had the opportunity to participate in a session dedicated to the “user experience” of the product, an essential phase that allowed them to familiarize themselves with the specifications and potential offered. In addition, they were given the opportunity to sign up for a business game, conceived as the culminating and conclusive moment of the tour.
The business game, structured in two distinct sections, aimed to stimulate the ingenuity and skills of the students on two fronts: technical and economic. In the technical area, the participants were invited to explore and propose new components or features for the Samsung Galaxy Note 4, an activity designed to encourage technological innovation and creativity. In parallel, in the economic section, the students had the opportunity to develop communication plans, formulate strategies to increase sales and suggest original approaches for product promotion, thus contributing to an overall and enriching learning experience.
