Affiliate Marketing: What it is, how it works and why affiliate marketing is successful among the younger generation

Today we will delve into a very interesting and increasingly current topic: Affiliation Marketing (or Affiliate Marketing). If you are a college student, you have probably already heard of this form of marketing, which is becoming increasingly popular among young people.…

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Real-Time Marketing: what it is, advantages, examples and how to use it in a communication strategy towards students

Of all the marketing strategies that a company can undertake, there is one that is particularly effective towards university students. It is called Real-Time Marketing and it is one of the ways in which a brand can communicate in an innovative and immediate way…

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