Il case history di NYX Professional Makeup conferma come un approccio on-field, strutturato e data-driven, generi risultati tangibili nel panorama della Gen Z. Attraverso il Face Glue University Tour, nove location accademiche sono state trasformate in beauty hub. Più di…
UniversityBox, a leading platform for university students in Italy, proudly announces its innovative partnership with TheFork, a leading restaurant reservations platform. This collaboration marks a significant moment for both companies, offering a fusion…
Universitybox, the largest Italian platform dedicated to university students, which to date has exceeded 800,000 members with a growth rate of 500 new users/day, enriches its offering by launching a collaboration with NOW that allows the community…
Today we want to talk about a topic that will help you decipher the language of marketing and speak the language of students. We all know that marketing is a fundamental aspect of achieving success in the business world, but when…
The network of companies that collaborate with UniversityBox continues to expand. This month we are proud to present the new partnership with Crédit Agricole Italia, one of the main global banking institutions present in Italy for 50 years, which has…
Today we will delve into a very interesting and increasingly current topic: Affiliation Marketing (or Affiliate Marketing). If you are a college student, you have probably already heard of this form of marketing, which is becoming increasingly popular among young people.…
Of all the marketing strategies that a company can undertake, there is one that is particularly effective towards university students. It is called Real-Time Marketing and it is one of the ways in which a brand can communicate in an innovative and immediate way…
Day after day we all realize that Environmental Sustainability is no longer a topic that needs to be discussed but rather that it is necessary to act on. We must understand that Climate Change is not something that…
Micro-influencers are an important part of influencer marketing, a marketing strategy that leverages the reputation and success of companies and brands on social networks. Micro influencer marketing: characteristics The main characteristic of micro influencers…
For several years, decision-making processes in companies have been supported by specific digital marketing strategies to reach the final consumer. Currently, artificial intelligence tools such as the so-called automatic learning or machine learning and big data allow more…
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