Today we want to explore a topic that is capturing the attention of young travelers and adventure enthusiasts: the most famous Italian travel influencers and travel bloggers. In today's world, social media has revolutionized the way we plan…
As we all know, in the world of education, an effective marketing strategy cannot be one-size-fits-all. It is essential to adapt to your specific audience and reach them in the most effective way possible. That is why today we want to introduce you to Referral Marketing, a…
Today we want to talk about a topic that will help you decipher the language of marketing and speak the language of students. We all know that marketing is a fundamental aspect of achieving success in the business world, but when…
Having embarked on a total rebranding strategy, automotive giant KIA has created an innovative exhibition during Milan Design Week 2023 to present the company's new design philosophy, called “Opposites United” and centered on the idea that…
Are you ready to enter and discover the world of Virtual Influencers? If you are here, you have probably heard of them and are curious to know more about these special characters. Don't worry, we are here to answer...
Day after day we all realize that Environmental Sustainability is no longer a topic that needs to be discussed but rather that it is necessary to act on. We must understand that Climate Change is not something that…
Micro-influencers are an important part of influencer marketing, a marketing strategy that leverages the reputation and success of companies and brands on social networks. Micro influencer marketing: characteristics The main characteristic of micro influencers…
On the one hand, the attention for Italian food influencers, on social networks and in TV programs where they are protagonists, on the other, the passion for food delivery. These are the two main guidelines followed by university students in our country.…
[vc_row][vc_column][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] E’ più importante, per un brand, investire su un influencer famoso in grado di raggiungere milioni di utenti o su una squadra di brand lover con un pubblico più ridotto ma di qualità? Quasi tutti gli esperti di marketing…