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Marketing Glossary: What are the most used English words?

Glossario Marketing per studenti

Today we want to talk about a topic that will help you decipher the language of marketing and speak the language of students. We all know that marketing is a fundamental aspect of achieving success in the business world, but when…

Read moreMarketing Glossary: What are the most used English words?

DEM Campaigns: What They Are and Why They Work with University Students

Admit it, you still think that email is just a means of communication and you can't even think of a way to earn money through it. Luckily, someone thought of it! Let's discover together the world of Email Marketing and specifically...

Read moreDEM Campaigns: What They Are and Why They Work with University Students

Generation Z in the Kitchen: What Are Young People's Favorite Dishes?

Generation Z, those born between 1995 and 2010, is the first of the so-called digital natives, or those who, since childhood, have experienced the Internet and mobile devices in the world around them. But how…

Read moreGeneration Z in the Kitchen: What Are Young People's Favorite Dishes?

WeVoz: what is it and how does the new Italian social network for kids work?

A new social network for kids has just been launched. It's called WeVoz and was created by the Sicilian startup of the same name from Termini Imerese (Messina), specializing in audio content and voice messages. WeVoz: what is it and how does the new social network for…

Read moreWeVoz: what is it and how does the new Italian social network for kids work?

Generational Comparisons: Millennials vs Boomers

People born between 1980 and 1994 belong to the Millennials. Many of them were born in a substantially analog period, but they quickly learned to use digital technologies, which they hardly separate from today. Millennials vs…

Read moreGenerational Comparisons: Millennials vs Boomers

5 Tricks to Seduce Millennials

They are those born between the 80s and 90s of the last century, also known as Generation Y, Echo Boomers or Millennials. They are and feel free to buy, they do not want to spend more than necessary, they are difficult to capture and to…

Read more5 Tricks to Seduce Millennials

Gen ze Millennials vs. Gen ze Millennials: How the Customer Experience Has Changed

Gen-Z-e-Millennials-customer-experience

How has the shopping experience changed over the years? What changes can be seen when comparing Gen Z and Millennials regarding the customer experience? Undoubtedly for both consumer groups – under 30 and individuals between 30 and…

Read moreGen ze Millennials vs. Gen ze Millennials: How the Customer Experience Has Changed

Gen Z spending will surpass Millennials by 2031

They have no idea what the world would have been like without the Internet and cell phones, the kids of Gen Z. We are talking, in fact, about young people born between 1996 and 2010. It is the first digitally native generation, which…

Read moreGen Z spending will surpass Millennials by 2031

Millennials vs Generation Z: How Much Do They Know About Technology?

Millennials vs generazioneZ

If Millennials are defined as kids born between 1981 and 1996, then the next generation, Gen Z, came into the world between 1997 and 2012. Millennials vs. Generation Z: Who Comes Out on Top in the Face-Off…

Read moreMillennials vs Generation Z: How Much Do They Know About Technology?

Distance Learning: Online Training for Students

Didattica a distanza

In compliance with government provisions issued at the height of the Coronavirus emergency, distance learning for students continues in view of the summer session. Exams, exercises, internships and degree discussions scheduled for the current semester will also be held online. Web…

Read moreDistance Learning: Online Training for Students
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