They are also called “Centennials” or, more recently, “Digitarians”. But they are better known as the kids of Generation Z, that is, those born between 1995 and 2010, after the Millennials. Generation Zeta in Italy: characteristics We are therefore…
A recent survey by the Digital Society Index, conducted globally by Dentsu Aegis Network, focuses on the relationship between Generation Z and social media and shows surprising results regarding the habits of those under 25. Gen Z and social media: accounts…
There is a significant gap between Baby Boomers and Zedders, both in lifestyle and communication methods. The language of Generation Z, or kids born between 1995 and 2010, is very different…