TIM

Digital/Coupon

Micro Influencers

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Awareness
TIM
Make the target audience aware of the Tim Young offer: a promotion dedicated to under 30s that includes 60 GB, unlimited minutes and calls, Tim Music included and the possibility of trying the potential of 5G for free, in covered areas and from enabled smartphones.

Customer

TIM

The realization

Tim's goal is achieved through a micro influencer activity that consists of publishing 4 personalized contents on the social channels Facebook (17 influencers) and Instagram (31 influencers). The activity has obtained an excellent response from the students (target focus) who have shown a strong interest in the proposed offer