[vc_row full_width=”stretch_row_content_no_spaces” content_placement=”middle” disable_element=”yes” parallax_content=”off” fadeout_row=”off” enable_overlay=”off” seperator_enable=”off” ult_hide_row=”off” el_class=”home-prima-riga”][vc_column][rev_slider_vc alias=”ooh”][/vc_column][/vc_row][vc_row full_width=”stretch_row” bg_type=”image” bg_image_new=”63″ bg_image_repeat=”no-repeat” el_class=”universitybox-titolo”][vc_column][boc_heading alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”35px”]Targeting campagne display[/boc_heading][boc_divider divider_color=”#ff7800″ margin_top=”30px” margin_bottom=”25px”][vc_raw_js]JTNDc2NyaXB0JTIwdHlwZSUzRCUyMnRleHQlMkZqYXZhc2NyaXB0JTIyJTNFJTBBalF1ZXJ5JTI4ZG9jdW1lbnQlMjkucmVhZHklMjhmdW5jdGlvbiUyOCUyOSU3QiUwQWpRdWVyeSUyOCUyMi51bml2ZXJzaXR5Ym94LXRlc3RvJTIyJTI5Lmluc2VydEFmdGVyJTI4JTIyLnVuaXZlcnNpdHlib3gtdGl0b2xvJTIwLmJvY19kaXZpZGVyX2hvbGRlciUyMiUyOSUzQiUwQWpRdWVyeSUyOCUyMi5yaWdhLWNvdW50ZXIlMjIlMjkuaW5zZXJ0QWZ0ZXIlMjglMjIudW5pdmVyc2l0eWJveC10ZXN0byUyMiUyOSUzQiUwQSU3RCUyOSUzQiUwQSUzQyUyRnNjcmlwdCUzRQ==[/vc_raw_js][/vc_column][/vc_row][vc_row el_class=”universitybox-testo”][vc_column][vc_column_text]
Un nuovissimo ed esclusivo network Italiano che consente di avere un posizionamento premium sugli official web site di alcune università, con un altissimo livello di viewability per le campagne display.
Quando si deve andare a definire la propria strategia di marketing, anche nell’ambito del targeting per campagne display, è importante occuparsi del processo di segmentazione in modo da permettere a qualunque brand o azienda di identificare e definire il proprio target. Dopo aver fatto il targeting per campagne display e aver individuato il target di riferimento, ci sono alcuni passaggi da compiere. Il primo è l’identificazione degli obiettivi, per ottimizzare la pianificazione e l’implementazione delle campagne display. Il secondo è l’individuazione del pubblico di destinazione, per permettere a un brand o a un’azienda di entrare in contatto con i suoi potenziali acquirenti nel momento e nel posto più opportuni. Si procede dunque a creare annunci display personalizzati, in base al prodotto o servizio e al proprio pubblico, rispetto alla risposta che si desidera ottenere. Si procede, infine, a impostare offerte e budget. Si familiarizza con strumenti e funzioni che permettono di stimare e gestire il rendimento delle campagne display per ottimizzarle.
[/vc_column_text][/vc_column][/vc_row][vc_row el_class=”.riga-counter mezzi”][vc_column width=”1/4″][boc_counter number=”10″ smaller_counter=”yes” centered=”yes”][boc_heading html_element=”h4″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”18px”]Campagne realizzate [/boc_heading][/vc_column][vc_column width=”1/4″][boc_counter number=”2000000″ smaller_counter=”yes” centered=”yes”][boc_heading html_element=”h4″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”18px”]Impression mensili [/boc_heading][/vc_column][vc_column width=”1/4″][boc_counter number=”3″ smaller_counter=”yes” centered=”yes”][boc_heading html_element=”h4″ alignment=”center”]Formati standard IAB[/boc_heading][/vc_column][vc_column width=”1/4″][boc_counter number=”99″ smaller_counter=”yes” centered=”yes”][boc_heading html_element=”h4″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”18px”]% di Viewability[/boc_heading][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][boc_img_gallery columns=”2″ image_ids=”3544,3543″][/vc_column][/vc_row][vc_row full_width=”stretch_row_content” css_animation=”left-to-right” disable_element=”yes” el_class=”home-lavori”][vc_column][boc_heading alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”35px”]Case History[/boc_heading][boc_divider divider_color=”#ff7800″][boc_portfolio_carousel items_visible=”4″ arrows_position=”side” category_name=”out-of-home” display_style=”4″ limit=”20″][/vc_column][/vc_row][vc_row][vc_column][boc_spacing height=”70px”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]
Channels
Out of Home – Experience – Tour – Student Ambassador – Student Platform Coupon ADV – DEM – University Display Network – Content Seeding
[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces” content_placement=”middle” disable_element=”yes” el_class=”universitybox immagini cinque_box” css=”.vc_custom_1538758792156{margin-top: 80px !important;}”][vc_column width=”1/12″ el_class=”vuota”][/vc_column][vc_column css_animation=”appear” width=”2/12″ el_class=”out-of-home”][boc_heading html_element=”h3″ alignment=”center” color=”#ffffff” margin_bottom=”0px” font_size=”25px”]Out Of Home[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”129″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/out-of-home/”][/vc_column][vc_column css_animation=”appear” width=”2/12″ el_class=”experience”][boc_heading html_element=”h3″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”25px”]Experience[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”526″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/experience/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”142″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/experience/” el_class=”seconda”][/vc_column][vc_column css_animation=”appear” width=”2/12″ el_class=”utour”][boc_heading html_element=”h3″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”25px”]Universitybox tour[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”707″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/universitybox-tour/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”145″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/universitybox-tour/” el_class=”seconda”][/vc_column][vc_column width=”1/12″ el_class=”utour student_ambassador”][boc_heading html_element=”h3″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”25px”]Student Ambassador[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”2184″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/student-ambassador/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”2187″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/student-ambassador/” el_class=”seconda”][/vc_column][vc_column css_animation=”appear” width=”2/12″ el_class=”digital”][boc_heading html_element=”h3″ alignment=”center” color=”#333333″ margin_bottom=”0px” font_size=”25px”]Digital[/boc_heading][vc_single_image alignment=”center” onclick=”custom_link” image=”527″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/digital/” el_class=”prima”][vc_single_image alignment=”center” onclick=”custom_link” image=”147″ link=”https://corporate.universitybox.com/our-expertise/i-nostri-mezzi/digital/” el_class=”seconda”][/vc_column][vc_column width=”1/12″ el_class=”vuota”][/vc_column][/vc_row][vc_row full_width=”stretch_row” content_placement=”middle” el_class=”contatti arancione” css=”.vc_custom_1498648368479{margin-top: 80px !important;}”][vc_column][boc_heading alignment=”center” color=””]CONTACT US[/boc_heading][contact-form-7 id=”600″][/vc_column][/vc_row]